INTERMEDIATION AND TALENT MANAGEMENT
ASG also has a highly relevant and strategic pillar focused on Career Management, Representation, and Talent Mediation, covering both football players and coaches. Through an exclusive methodology and 360° support, ASG helps these professionals reach their full potential, offering personalized and integrated solutions for developing their careers both on and off the field.
Club Negotiation
We offer a comprehensive career management service for our talents. Leveraging the strong relationships of our professionals with leading clubs, we handle all aspects of athlete career communication. This includes negotiating youth and professional contracts, placement and negotiations with new clubs, and addressing other athlete needs.
Concierge
Our concierge service caters to the basic and special needs of our talents, whether for services or logistics, providing a personalized and efficient experience.
Press Relations
Our talents receive media training, interview guidance, editorial content production, and special care with their media image.
Image and Sponsorship
We recognize that an athlete’s image is a vital asset in today’s world. Therefore, we work regularly to develop it. Our services include creating matchday graphics, videos, logos, and developing personal brands.
Financial and Tax Consultancy
We raise awareness among our talents about the importance of financial management. Through partnerships with financial market experts, we assist athletes in optimizing their investments. We also help our talents design the most appropriate tax strategies for their situations.
Legal Consultancy
We provide comprehensive legal support to our talents for all their contracts, including those with clubs, sponsors, licensing agreements, and sports equipment suppliers, ensuring security and compliance in all negotiations.
Joaquín Peluffo

NEGOTIATION AND TALENT ADVISOR
Joaquín is a FIFA-licensed football agent with over 15 years of professional experience in the industry. Holding a degree in Sports Management and an MBA from a leading institution in the United States, he has established himself as a key figure in MLS and South American markets. Known for his innovative and visionary approach, Joaquín values transparency, technology, and data analysis to provide a “new school” perspective on representation. He specializes in international transfers and plays a fundamental role in the growth of the sport across the United States.